According to Amazon’s investigations, the suspected fraudster fully reimburses customers once they publish a fake 5-star review. The Spanish-based operator targets sellers and customers of and communicates via the instant messaging service Telegram to evade detection. Individuals convicted of this type of crime in Italy may be subject to imprisonment and fines.Īmazon also filed its first civil complaint in Spain against the fake review broker, Agencia Reviews. Amazon’s decision to seek criminal proceedings in this case signals the company’s determination to stop bad actors who profit by misleading customers and selling partners. The defendant claims to have built a network of individuals who are willing to buy products on Amazon and post 5-star reviews in exchange for a full refund. There is no place for fake reviews on Amazon or anywhere else in the industry.”Īmazon’s first criminal complaint in Europe targets a high-profile broker in Italy selling fake reviews.
“In addition to continuing to advance our robust detection and prevention of fake reviews in our store, Amazon will remain relentless in identifying and enforcing against bad actors that attempt to engage in review abuse. “Holding bad actors accountable through litigation and criminal referrals is one of many important ways that we protect customers so they can shop with confidence,” said Dharmesh Mehta, Amazon’s Vice President of Selling Partner Services. These two legal proceedings, plus 10 other new lawsuits recently launched in the U.S., target bad actors that operate more than 11,000 websites and social media groups that attempt to orchestrate fake reviews on Amazon and other stores in exchange for money or free products.
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